Aesthetic Quote by Raymond Loewy

“It would seem that more than function itself, simplicity is the deciding factor in the aesthetic equation. One might call the process beauty through function and simplification.”

Raymond Loewy

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Aesthetic Beauty Equations Factors Function Invention Might Process Science Seems Simplicity Simplification

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Design is too important to be left to designers.

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I can claim to have made the daily life of the 20th Century more beautiful.

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Today every city, town, or village is affected by it. We have entered the Neon Civilization and become a plastic world.. It goes deeper…

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Design, vitalized and simplified, will make the comforts of civilized life available to an ever-increasing number of Americans.

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There is a frantic race to merchandise tinsel and trash under the guise of 'modernism.'

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Form, which should be the clean - cut expression of mechanical excellence has become sensuous and organic.

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The most reliable appliance has simplicity and quality, does what is demanded of it, is economical to use, easy to maintain, and just as…

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The adult public's taste is not necessarily ready to accept the logical solutions to their requirements if the solution implies too vast a departure…

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My early colleagues and myself helped create the life styles of Americans and, by osmosis, of the rest of the world. I found it…

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Between two products equal in price, function and quality, the one with the most attractive exterior will win.

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Good design keeps the user happy, the manufacturer in the black and the aesthete unoffended.

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The world is filled with archaic objects - mailboxes which look like alarm boxes, banks which look like places to break out of rather…

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Explore all 39 Raymond Loewy quotes

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Virtue is as little to be acquired by learning as genius; nay, the idea is barren, and is only to be employed as an…

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There is a certain aesthetic pleasure in trying to imagine the unimaginable and failing, if you are a reader.

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I try to get the hip-hop aesthetic, most times without an MC. I don't use a rapper or a DJ to give it the…

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It's so important what you're doing in your life. It's tremendously important to the work, and no aesthetic theories take that into account.

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It is not necessary to have an extravagant food budget in order to serve things with variety and tastefully cooked. It is not necessary…

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In reality no food is valued solely for its nutritive power and no garment or house solely for the protection it affords against cold…

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Art is realistic when it strives to express an ethical ideal. Realism is striving for truth, and truth is always beautiful. Here the aesthetic…

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Aesthetic Quote by Raymond Loewy

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