Mcdonald Operator Quote by Ray Kroc
““One time a McDonald’s operator came to me with the idea he’d dreamed up to cut costs by producing a doughnut-shaped patty. His notion was to plug the hole with condiments, and cover it with a pickle so the customer wouldn’t notice the hole. I told him we wanted to feed our customers, not fleece them, but I couldn’t suppress a chuckle at the outrageous con artistry of the idea; a real Chicago fast one. We””
About This Quote
Source Interview: Business anecdotes, Ray Kroc, 1970s
A fast‑food executive suggested a deceptive product design to cut costs, highlighting greed versus genuine customer care.
In simple terms: A manager tried to hide a hole in a burger with toppings to save money.
Prioritize honest value over cheap tricks.
Themes
Mood
Type
When to use this quote
- restaurant management
- product design
- cost reduction
- customer service
Key Concepts
Questions to Reflect On
- Is short‑term profit worth long‑term trust loss?
- How can companies innovate without compromising integrity?
Such shortcuts can damage brand reputation and long‑term loyalty.