I like to get people fired up, fill them with zeal for McDonald's, and watch the results in their work. — Ray Kroc Copy Share Image
I believe in God, family, and McDonald's. And in the office, that order is reversed. — Ray Kroc Copy Share Image
It's easy to have principles when you're rich. The important thing is to have principles when you're poor. — Ray Kroc Copy Share Image
Visions of McDonald's restaurants dotting crossroads all over the country paraded through my brain. I don't believe in saturation. We're thinking and… — Ray Kroc Copy Share Image
It requires a certain kind of mind to see beauty in a hamburger bun. Yet is it any more unusual to find… — Ray Kroc Copy Share Image
Perfection is very difficult to achieve, and perfection was what I wanted in McDonald's. Everything else was secondary for me. — Ray Kroc Copy Share Image
The McDonald brothers were simply not on my wavelength at all. I was obsessed with the idea of making McDonald's the biggest… — Ray Kroc Copy Share Image
McDonald's is a people business, and that smile on that counter girl's face when she takes your order is a vital part… — Ray Kroc Copy Share Image
I believe in God, family, and McDonald's. And in the office, that order is reversed. — Ray Kroc Copy Share Image
“The best part of it for me personally was that every time I saw a new Walgreen’s store going up it meant new business.… — Ray Kroc Copy Share Image
Creativity is a highfalutin' word for the work I have to do between now and Tuesday. — Ray Kroc Copy Share Image
“We started Franchise Realty Corporation with $1,000 paid-in capital, and Harry parlayed that cash investment into something like $170 million worth of real estate.… — Ray Kroc Copy Share Image
“I was about to lose one of my biggest accounts, Walgreens, the people I had created a tremendous amount of business for and to… — Ray Kroc Copy Share Image
“One time a McDonald’s operator came to me with the idea he’d dreamed up to cut costs by producing a doughnut-shaped patty. His notion… — Ray Kroc Copy Share Image
I wasn't prepared for this big room with clattering typewriters and teletype printers. You could hardly hear yourself think. — Ray Kroc Copy Share Image
