"'Reach for a (cigarette) instead of a sweet'……" — Ralph W. Moss

"'Reach for a (cigarette) instead of a sweet' - ...advertising slogan..(of) Albert Lasker, (with) Mary Lasker, health philanthropist, and originator of the Lasker Awards, an American version of the Nobel Prize. ...and Memorial Sloan Kettering trustees."

— Ralph W. Moss

Advertising Quotes Advertising Slogan Quotes Age Quotes Albert Quotes American Quotes American Version Quotes Awards Quotes Cigarette Quotes Dark Quotes Dark Ages Quotes Health Quotes Instead Quotes Kettering Quotes Lasker Quotes Mary Quotes Medical Quotes Memorial Quotes Nobel Quotes Nobel Prize Quotes Originator Quotes Philanthropist Quotes Prize Quotes Reach Quotes Sloan Quotes Slogan Quotes Slogans Quotes Sweet Quotes Trustees Quotes Version Quotes

14 Quotes by Ralph W. Moss

Ralph W. Moss has 14 quotes on this site. A few more worth reading:

See all 14 quotes by Ralph W. Moss »

More Advertising Quotes

This quote is filed under Advertising Quotes, one of 1,021 quotes in that category. Here are a few more:

People who think they know everything are a great annoyance to those of us who do. — Isaac Asimov
It takes more than capital to swing business. You've got to have the A. I. D. degree to get by… — Isaac Asimov
Just advertising departments with legs and high heels. — Richard Avedon
In Hollywood, an equitable divorce settlement means each party getting fifty percent of publicity. — Lauren Bacall
I am so spoiled. I cannot watch a show where it gets interrupted for ads. I have to TiVo it… — Alan Ball
The effect of power and publicity on all men is the aggravation of self, a sort of tumor that ends… — Henry Adams
In good times, people want to advertise; in bad times, they have to. — Bruce Barton
Governing today means giving acceptable signs of credibility. It is like advertising and it is the same effect that is… — Jean Baudrillard
Advertising is fundamentally persuasion and persuasion happens to be not a science, but an art. — William Bernbach
The most powerful element in advertising is the truth. — William Bernbach
Today's smartest advertising style is tomorrow's corn. — William Bernbach
Just because your ad looks good is no insurance that it will get looked at. How many people do you… — William Bernbach

See all 1,021 Advertising Quotes »