Audience Quote by Peter Morgan

The test audience holds a great deal of power in the process of filmmaking in the United States.

— Brendan Fraser

You learn quite a bit about your film from test screening audiences.

— Rod Lurie

Anything that's memorable about a movie is often what a test audience will object to because they're being asked to be experts. They just…

— Andrew Dominik

It's a big part of what we do - we test our movies extensively. I'm always there myself. It's sometimes difficult to sit through,…

— Bobby Farrelly

You learn quite a bit about your film from test screening audiences. With both comedies and movies that are intense, you need to calibrate…

— Rod Lurie

Films that score very high with test audiences generally tend to not be so great. But, there's a lot of money involved in making…

— Andrew Dominik

When you're even on a regular movie set, you still have to suspend your disbelief. You're working there with only 3 walls of a…

— Caterina Scorsone

Theatrically seeing a movie with a group of people and having a collective experience has an authenticity that you can't get with your big…

— Christine Vachon

If there is any test that can be applied to movies, it's that the good ones never make you feel virtuous.

— Pauline Kael

I feel like movies when they work they'll find an audience.

— Todd Phillips

A movie has to get good reviews, high grosses - it has to beat expectations. The same thing with television and the ratings. But…

— Brian Grazer

Film is like tech starts on the first day of filming and it never stops. There's never a moment when the audience comes in,…

— Tony Kushner