Acceptable Quote by Neelie Kroes
“It is not acceptable for customers in one member state to pay the price for a company to become a bigger player in other member states. The ruling shows that in these cases it is essential that companies propose adequate remedies in order to guarantee sufficient competition from other firms.”
About This Quote
Source Policy: EU Competition Regulation, 2015
Cross‑border pricing that harms competition is prohibited; firms must offer remedies to maintain market fairness.
In simple terms: Unfair pricing across borders is illegal; firms must fix it.
Ensure fair competition with proper remedies.
Themes
Mood
Type
When to use this quote
- business strategy
- legal compliance
- market entry
- policy making
Key Concepts
Questions to Reflect On
- What remedies are most effective?
- How can regulators monitor compliance?
Remedies may be costly and hard to enforce.