Time Quote by Miro Popic
““The price for a bottle of wine is related to the value of the soil, the quality of the grape, the time dedicated to the vinification and ageing processes, bottling, storage and distribution, as well as marketing and publicity.””
About This Quote
Source Interview: Economic Perspectives on Luxury Goods, Miro Popic, 2022
The cost of wine reflects the entire chain from soil to market, highlighting how each stage adds value and influences price.
In simple terms: Wine price mirrors its full production journey.
Consider every step in product value.
Themes
Mood
Type
When to use this quote
- wine tasting
- product development
- marketing analysis
- investment decisions
Key Concepts
Questions to Reflect On
- What stage adds most value to a product?
- How does marketing reshape perceived value?
Price also depends on consumer perception, not just production.