Clarity Quote by Millard Sheets

Design is a response to a specific problem. You are given a problem to solve, and then you let the problem itself tell you…

— Chip Kidd

The essence of design... lies in the process of discovering a problem shared by many people and trying to solve it.

— Kenya Hara

Design is an iterative process. One idea often builds on another.

— Mark Parker

Design implies a sense of mapping something out and then you follow the plan.

— Andy Goldsworthy

Once you think you have the formula for good design, you’re dead. You cease to be a good designer at that point.

— Michael Vanderbyl

The fundamental idea of design is to make the world a better place.

— Bruce Mau

With function, flow, and form as basis, design is evaluated as a process culminating in an entity which intensifies comprehension.

— Ladislav Sutnar

Design isn't just how it looks. It's how it works.

— Steve Jobs

Design is directed toward human beings. To design is to solve human problems by identifying them and executing the best solution.

— Ivan Chermayeff

Design work doesn't just satisfy requirements, it elicits them.

— Fred Brooks

Design is the art of planning, and it is the art of making things possible.

— Paula Scher

Design is a conscious and intuitive effort to impose meaningful order. Design is both the underlying matrix of order and the tool that creates…

— Victor Papanek