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Flavor Quote by Mary Roach

“Flavor is a combination of taste (sensory input from the surface of the tongue) and smell, but mostly it’s the latter. Humans perceive five tastes—sweet, bitter, salty, sour, and umami (brothy)—and an almost infinite number of smells. Eighty to ninety percent of the sensory experience of eating is…” quote by Mary Roach
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““Flavor is a combination of taste (sensory input from the surface of the tongue) and smell, but mostly it’s the latter. Humans perceive five tastes—sweet, bitter, salty, sour, and umami (brothy)—and an almost infinite number of smells. Eighty to ninety percent of the sensory experience of eating is olfaction.””

Mary Roach

About This Quote

Source Book: Stiff: The Curious Lives of Human Cadavers, Mary Roach, 2003

Taste is largely determined by smell; most of what we experience while eating comes from olfactory input.

In simple terms: Smell shapes most of our eating experience.

Key Takeaway

Pay attention to aromas for better flavor.

Themes

sensory perception taste smell food science

Mood

curious educational analytical

Type

informative scientific explanatory

When to use this quote

  • cooking
  • wine tasting
  • food marketing
  • dietary choices

Key Concepts

olfaction gustation neuroscience

Questions to Reflect On

  • How does scent influence your food choices?
  • Can you enhance meals by focusing on smell?
A Different Perspective

Aroma can be altered by environment, affecting perception.

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