High Quote by Mary Katharine Ham
“The way that social media is structured, you get a payout for high emotion, for clickability. And your 40-point tax plan is not emotional or clickable.”
About This Quote
Source Speech: Economic Policy Forum, 2022
Social media rewards emotion, while tax policy lacks emotional appeal, reducing engagement.
In simple terms: Emotional content gets attention; policy does not.
Make policy communication emotionally engaging.
Themes
Mood
Type
When to use this quote
- campaign messaging
- social media strategy
- public outreach
Key Concepts
Questions to Reflect On
- How can policy be compelling without sensationalism?
- What balance between facts and feeling?
Complex issues may be oversimplified for emotion.