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“Hollywood is the perfect conduit for the urgent message about…” quote by Marshall Herskovitz
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“Hollywood is the perfect conduit for the urgent message about climate change. We raise awareness all the time. We routinely take a film that nobody knows about and get 80 percent of the public to know about it in just 30 days. That's called marketing. We need to harvest Hollywood for climate change awareness.”

Marshall Herskovitz

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