“The hope with Tipping Point was it would help the reader understand that real change was possible. With Blink, I wanted to get people to take the enormous power of their intuition seriously. My wish with Outliers is that it makes us understand how much of a group project success is. When outliers become outliers it is not just because of their own efforts. It's because of the contributions of lots of different people and lots of different circumstances.”
![“[Norden] said, with the Mark 15 Norden bombsight, he could…” quote by Malcolm Gladwell](https://sms4smile.com/quotes/img-quotes/565/malcolm-gladwell-348_barrels_norden-said-with-the-mark-15-norden-bomb_62474.jpg)
