Content Quote by Kristina Halvorson

“In essence, the job of the strategist is to understand and cope with competition. P. 25”

— Michael E. Porter

“Demian Farnworth, chief content writer at Copyblogger, defined it this way: A content strategy is “a plan for building an audience by publishing, maintaining,…

— Meera Kothand

“When it comes to content marketing, everything is content. Content can be the words you write, the picture you paint, the business you build,…

— Josh Steimle

We define content very broadly. Representing chefs, designers, makeup artists - it's all important.

— Ari Emanuel

At our core, we are a content company. That content has to be the very best. You can't be a company of this size…

— Nancy Dubuc

“Content businesses everywhere tend to define themselves by their content. This is the trap. The power of content is increasingly overwhelmed by the power…

— Bharat Anand

“...people enjoy being able to articulate their interests and define themselves by selectively compiling and resharing content created by others”

— Tom Standage

When you make content, you try things, and they don't always work. You learn from it and figure out what's next.

— Brad Grey

Content is power in today's world, and if you can own that content, create it and make interaction more of an experience than a…

— Mindy Grossman

Content isn't just a brand or message that you develop yourself and then throw out into the echo chamber. It's a mirror.

— Eugene Lee Yang

To be content means that you realize you contain what you seek.

— Alan Cohen

Content arises out of certain considerations about form, material, context-and that when that subject matter is sufficiently far away.

— Anish Kapoor