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Addresses Quote by Kevin Systrom

“Every startup should address a real and demonstrated need in the world. If you build a solution to a problem lots of people have, it's so easy to sell your product to the world.” quote by Kevin Systrom
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“Every startup should address a real and demonstrated need in the world. If you build a solution to a problem lots of people have, it's so easy to sell your product to the world.”

Kevin Systrom

About This Quote

Source Interview: Business Insider, 2015

Startups succeed when they solve a clear, existing problem for many people.

In simple terms: Solve real problems to sell easily.

Key Takeaway

Validate demand early.

Themes

entrepreneurship market fit problem solving

Mood

motivational pragmatic

Type

advice strategic

When to use this quote

  • product development
  • pitching investors
  • marketing strategy

Key Concepts

customer discovery lean startup value proposition

Questions to Reflect On

  • What problem are you passionate about solving?
  • How will you test market need?
A Different Perspective

Not all real problems are profitable.

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