Able Quote by Kenneth Goldsmith
“All of our media is made of language: our films, our music, our images, and of course our words. How different this is from analog production, where, if you were somehow able to peel back the emulsion from, say, a photograph, you wouldn't find a speck of language lurking below the surface.”
About This Quote
Source Essay: Language and media, 2014
He argues that all media are fundamentally linguistic, unlike analog media where language is not embedded.
In simple terms: All modern media are built from language.
Recognize language’s role in shaping media content.
Themes
Mood
Type
When to use this quote
- advertising
- social media
- film analysis
Key Concepts
Questions to Reflect On
- How does language shape our perception of media?
- What are the implications for media literacy?
Analog media also contain implicit language.