"I was convinced you were not able to……" — Keith Belling
"I was convinced you were not able to tell a consumer you can have a healthy fried chip or a good-tasting baked chip."
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Keith Belling
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13 Quotes by Keith Belling
Keith Belling has 13 quotes on this site.
A few more worth reading:
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I hope popchips will be the Vitaminwater of the snack aisle.
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I answer every single e-mail that comes in myself.
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We focused on getting popchips into the hands of tastemakers and influencers wherever they were, from the fashionistas at Mercedes…
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My passion for snacking and search for a great tasting, better-for-you snack sparked my interest in creating what has become…
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Like a lot of snackers, I recognized that snacking is an indulgence and is all about taste.
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Everyone on our team shares a couple passions - putting the fun back in snacking, an entrepreneurial spiriting, and the…
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Marketing is a core part of anything you do.
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My focus has always been on connecting with consumers in a meaningful way.
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Once consumers try popchips, most people really like it and become fans.
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Potatoes are popped, with no oil, using the same technology used in the rice cake manufacturing business. It took a…
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We have a broad range of snackers - moms, kids and healthy active people.
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We came out with a rice and a corn chip, then quickly decided we needed to focus on potato. It…
See all 13 quotes by Keith Belling »
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