Accustomed Quote by Kathleen Hall Jamieson
“Television has accustomed us to brief, intimate, telegraphic, visual, narrative messages. Candidates are learning to act, speak, and think in television's terms. In the process they are transforming speeches, debates, and their appearances in news into ads.”
About This Quote
Source Book: The Press Effect, Kathleen Hall Jamieson, 1990
Television reshapes political communication into short, visual, ad‑like messages, altering how candidates present themselves.
In simple terms: TV turns politics into short, visual ads.
Key Takeaway
Adapt political messaging to visual media.
Themes
media
politics
communication
Mood
analytical
critical
Type
media
political
When to use this quote
- campaign strategy
- media training
- public speaking
- advertising
Key Concepts
framing
visual rhetoric
media effects
Questions to Reflect On
- How does visual media affect voter understanding?
- Can depth be maintained in short formats?
A Different Perspective
Risk of oversimplifying complex issues.
