Big things Quote by Josh Linkner
“Innovation is a subset of creativity. Innovation often deals with product launches and is often relegated to the C-suite or to heads of R&D departments. Innovation requires creativity, but creativity is something that is much more broad. It applies to people at all levels of an organization. Today, we all are responsible for delivering "everyday creativity". Small creative acts that add up to big things.”
About This Quote
Innovation is a focused form of creativity applied to product development and executive strategy, while broader creativity is expected from all organizational levels in everyday work.
In simple terms: Innovation = product focus; creativity = everywhere.
Encourage creative actions at every level.
Themes
Mood
Type
When to use this quote
- product launch planning
- team brainstorming sessions
- daily improvement initiatives
Key Concepts
Questions to Reflect On
- How can you embed creative habits in routine tasks?
- What structures support widespread innovation?
Innovation may be constrained by resources and risk aversion.