Skip to content

About Quote by Jonathan Dimbleby

“That test should not be about ratings. What should weigh is the knowledge that a public broadcaster delivers programmes that matter.” quote by Jonathan Dimbleby
Download Open image
“That test should not be about ratings. What should weigh is the knowledge that a public broadcaster delivers programmes that matter.”

Jonathan Dimbleby

About This Quote

Source Broadcast: Public Media Review, 2017

Public broadcasters should prioritize knowledge and relevance over ratings.

In simple terms: Content over ratings.

Key Takeaway

Value substance.

Themes

media public service knowledge

Mood

analytical objective

Type

professional commentary

When to use this quote

  • education
  • policy
  • audience trust

Key Concepts

broadcast standards content quality

Questions to Reflect On

  • What metrics assess impact?
  • How to attract engaged viewers?
A Different Perspective

Balancing audience size with depth is tough.

3.8 out of 5 (8 ratings)

More by Jonathan Dimbleby

Explore all 50 Jonathan Dimbleby quotes

More About quotes

Browse all 26,122 About quotes