About Quote by John Lasseter
“Every technology that comes into filmmaking is first a gimmick. Think about sound with 'The Jazz Singer' or the first colour or surround sound - it takes a while for filmmakers to understand how to use it.”
About This Quote
Source Speech: Keynote at film technology conference, 2010
New tech starts as a novelty before becoming a storytelling tool, requiring time to master.
In simple terms: Tech gimmicks evolve into essential film tools.
Key Takeaway
Experiment, then integrate technology thoughtfully.
Themes
innovation
film craft
technology adoption
Mood
analytical
optimistic
Type
industry
educational
When to use this quote
- production design
- sound design
- visual effects
Key Concepts
creative process
technical skill
Questions to Reflect On
- How can filmmakers balance novelty with narrative?
- What tech trends will reshape storytelling next?
A Different Perspective
Over‑reliance on tech can distract from story.
![“I didn't know anything about film when I first started - I was a painter - but I [always] felt that sound was just as important as the picture. The sound, picture, and ideas have to marry. If an idea carries with it a mood, sound is critical to making that mood.” quote by David Lynch](https://sms4smile.com/quotes/img-quotes/e87/david-lynch-911_carrie_i-didn-t-know-anything-about-film-when-i_868750.jpg)
