Matter of time Quote by John Hillaby
““Good wines are produced in small quantities. It is a matter of time and attention and picking only the best grapes. Today they get as much as they can out of the ground, and what can you expect? The wine has no taste.””
About This Quote
Source Book: The Wine Lover’s Guide by John Hillaby, 1975
Small‑batch wine relies on careful timing, attention, and selecting top grapes; mass production sacrifices flavor.
In simple terms: Quality wine needs careful, limited production.
Prioritize quality over quantity.
Themes
Mood
Type
When to use this quote
- winemaking
- small farms
- artisan food
- consumer expectations
Key Concepts
Questions to Reflect On
- How does scaling affect product integrity?
- Can quality be maintained at larger scales?
Mass production can dilute distinctiveness and lead to blandness.