About Quote by John Hagel III
“For most western executives, innovation is about breakthrough technology or innovation. If it's not breakthrough, it's not interesting, and it's all about technology and products.”
About This Quote
Source Article: “Rethinking Innovation in the West,” Harvard Business Review, 2022
Western executives equate innovation solely with breakthrough tech, ignoring incremental or process innovation.
In simple terms: Innovation is seen only as tech breakthroughs.
Broaden the view of innovation beyond tech.
Themes
Mood
Type
When to use this quote
- product development
- organizational change
- strategic planning
Key Concepts
Questions to Reflect On
- How can companies recognize non‑tech innovation?
- What incentives foster broader innovation?
May undervalue non‑tech innovations.