Acquire Quote by John Berger
“Glamour cannot exist without personal social envy being a common and widespread emotion. The industrial society ... recognises nothing except the power to acquire ... No other kind of hope or satisfaction or pleasure can any longer be envisaged within the culture of capitalism.”
About This Quote
Source Book: Ways of Seeing by John Berger, 1972
In capitalist societies, desire for status fuels envy, making true glamour impossible without widespread social comparison.
In simple terms: Capitalism breeds envy, blocking genuine glamour.
Recognize and limit envy to find authentic fulfillment.
Themes
Mood
Type
When to use this quote
- marketing careers
- social media use
- personal branding
- luxury consumption
Key Concepts
Questions to Reflect On
- How does envy influence your personal goals?
- Can you find value beyond status symbols?
Envy can also motivate positive self‑improvement, not just hinder.