Baskets Quote by Jim Rogers
“Diversification is something that stock brokers came up with to protect themselves, so they wouldn't get sued for making bad investment choices for clients. Henry Ford never diversified, Bill Gates didn't diversify. The way to get rich is to put your eggs in one basket, but watch that basket very carefully. And make sure you have the right basket.”
About This Quote
Source Interview: Bloomberg TV, 2015
He argues that diversification is a broker’s safety net, while true wealth comes from focused, well‑chosen investments.
In simple terms: Diversification protects brokers; wealth comes from careful focus.
Choose a single, strong investment and manage it well.
Themes
Mood
Type
When to use this quote
- startup funding
- real estate
- stock investing
Key Concepts
Questions to Reflect On
- Are you comfortable putting all eggs in one basket?
- How do you assess the right basket?
Concentration can increase vulnerability to shocks.