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Behavior Quote by Jennifer Hyman

“Almost every one of us interacts with the experience or sharing economy every day, and I'm proud that Rent the Runway has helped to popularize and normalize this behavior.” quote by Jennifer Hyman
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“Almost every one of us interacts with the experience or sharing economy every day, and I'm proud that Rent the Runway has helped to popularize and normalize this behavior.”

Jennifer Hyman

About This Quote

Source Company: Rent the Runway press releases, 2015

The sharing economy normalizes temporary access over ownership, changing consumer habits.

In simple terms: Sharing economy makes renting common.

Key Takeaway

Embrace flexible consumption.

Themes

economy consumer behavior technology business models

Mood

optimistic entrepreneurial

Type

observational inspirational

When to use this quote

  • travel
  • fashion
  • housing
  • transport
  • event planning

Key Concepts

Access over ownership platform economics

Questions to Reflect On

  • How does renting affect personal identity?
  • What risks arise from temporary ownership?
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