Agency Quote by Jay Chiat
“Transferring successfully to the next generation means producing work that's as good as or better than the work of the first generation that founded the agency.”
About This Quote
Source Speech: Agency Leadership Conference, 1995
Passing excellence to the next generation requires surpassing the original standards set by the founders.
In simple terms: Surpass founders to ensure legacy.
Aim to exceed previous achievements.
Themes
Mood
Type
When to use this quote
- business succession
- creative agencies
- team building
Key Concepts
Questions to Reflect On
- How can you balance tradition with innovation?
- What metrics define “better” work?
Improvement may ignore changing market conditions.