Achievements Quote by Jane McGonigal

“Taken to its extreme, the premise of gamification is that any task, no matter how tedious, can be made engaging and motivating.”

— Nick Yee

“gamification” — defined as the use of game-like elements in non-gaming environments — has been used with varying success. Points, badges, and leaderboards can…

— Nir Eyal

Gamification is as important as social and mobile.*

— Bing Gordon

I don't do 'gamification,' and I'm not prepared to stand up and say, 'I think it works.'

— Jane McGonigal

I spoke at TED Global 2010 about the ways that video games engage the brain, and in particular, the idea of reward structures: how…

— Tom Chatfield

Thatgamecompany was founded with the philosophy that games are a form of entertainment, and entertainment is the food for emotion.

— Jenova Chen

“if the user has no ongoing itch at all — say, no need to return repeatedly to a site that lacks any value beyond…

— Nir Eyal

Videogames make you feel like you're actually doing something. Your brain processes the tiered game achievements as real-life achievements. Every time you get to…

— Chris Hardwick

It's rewarding to be able to change people's perceptions of reality, ... They just see their environment in a different way. They have a…

— Will Wright

The Olympic Movement gives the world an ideal which reckons with the reality of life, and includes a possibility to guide this reality toward…

— Pierre de Coubertin

I'm trying to bring social games into the zeitgeist.

— Ross Butler

“Video Games Rewards of the self are a defining component in video games, as players seek to master the skills needed to pursue their…

— Nir Eyal