Audience Quote by James Wolk
“I'm not a network executive, but it seems to be a time when networks take more of a gamble with higher-concept shows. And so, it's fun to be on something that's original, that's finding viewership, that's finding a great audience, and really distinguishing itself. Summer's a great place to do that.”
About This Quote
Networks are increasingly taking risks on high‑concept shows, offering opportunities for original content to find audiences, especially in summer.
In simple terms: Networks gamble on bold, original shows now.
Support innovative media projects.
Themes
Mood
Type
When to use this quote
- TV programming
- summer schedule
- streaming platforms
- advertising
Key Concepts
Questions to Reflect On
- What makes a high‑concept show successful?
- How to balance originality with audience demand?
High‑concept shows may struggle with mass appeal.