Bad Quote by Grayson Perry
“Well it's interesting because we use the word brand in a very derogatory way a lot of the time. I do it as much as anyone. But i think a brand is also sort of like momentum; it gets you through the bad patches if you've got a good brand.”
About This Quote
Source Interview: The Art of Branding, 2020
A brand can act like momentum, helping a person or product survive tough periods if it’s strong.
In simple terms: Brand = momentum.
Build a strong brand.
Themes
Mood
Type
When to use this quote
- product launches
- personal reputation
- career development
Key Concepts
Questions to Reflect On
- How can you strengthen your personal brand?
- What brand attributes create lasting momentum?
A weak brand offers little support during challenges.