Audience Quote by Gordon Chan
“Filmmakers need to give the audience that something extra, an incentive to spend money and go to the multiplex - the ticket prices are high. Otherwise they'd just stay home, buy DVDs or download movies. But if there were only big budget movies it would be impossible for the film industry to survive. So I emphasize the importance of mid-range films. But those films need the support of theatre owners. The theatre chains have to have the vision to realize the need to support smaller films for the growth of the domestic film industry.”
About This Quote
Source Interview: Discussion on film industry trends, 2015
Mid‑budget films are essential; they fill the gap between blockbusters and low‑budget releases, sustaining the market.
In simple terms: Mid‑budget movies keep the industry healthy.
Support and promote mid‑range films.
Themes
Mood
Type
When to use this quote
- Film festivals
- theatre programming
- government incentives
Key Concepts
Questions to Reflect On
- What incentives can theatres offer for mid‑budget titles?
- How can audiences discover lesser‑known films?
Large studios may dominate distribution channels, limiting exposure for smaller films.