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Airline Quote by Gordon Bethune

“Since 1978 the record pretty well shows that no start-up airline . . . has really been successful, so the odds of JetBlue having long-term success are remote. I'm not going to say it can't happen because stranger things have happened, but I personally believe P.T. Barnum was, in that respect…” quote by Gordon Bethune
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“Since 1978 the record pretty well shows that no start-up airline . . . has really been successful, so the odds of JetBlue having long-term success are remote. I'm not going to say it can't happen because stranger things have happened, but I personally believe P.T. Barnum was, in that respect, correct.”

Gordon Bethune

About This Quote

Source Speech: Airline industry analysis, 2005

Historical data shows most start‑up airlines fail; odds are low for JetBlue, yet outlier successes exist.

In simple terms: Start‑up airlines rarely succeed, but exceptions happen.

Key Takeaway

Assess risk realistically while staying open to possibilities.

Themes

risk industry trends optimism

Mood

analytical cautious

Type

business strategic

When to use this quote

  • investment decisions
  • entrepreneurial ventures
  • market entry
  • risk assessment

Key Concepts

business strategy statistics

Questions to Reflect On

  • What data supports your risk view?
  • How can you mitigate airline startup risks?
A Different Perspective

Optimism may overlook systemic challenges.

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