Essence Quote by George Lakoff

Our concepts structure what we perceive, how we get around in the world and how we relate to other people. Our conceptual system thus…

— George Lakoff

Unless you frame yourself, others will frame you — the media, your enemies, your competitors, your well-meaning friends.

— George Lakoff

“This is how reason really works: through framing, metaphors, emotion, narratives, and imagery.”

— George Lakoff

If you're a progressive, you can find lots of people who call themselves conservatives, but who agree with you on lots of things. There…

— George Lakoff

The Public provides freedom...Individualism begins after the roads are built, after individualists have had an education, after medical research has cured their diseases...

— George Lakoff

We categorize as we do because we have the brains and bodies we have and because we interact in the world as we do.

— George Lakoff

“The environment is not an "other" to us. It is not a collection of things that we encounter. Rather, it is part of our…

— George Lakoff

Barack Obama understands what Ronald Reagan learned, which is that people vote not on the basis of issues and policy details, but on the…

— George Lakoff

“Our ordinary conceptual system, in terms of which we both think and act, is fundamentally metaphorical in nature.”

— George Lakoff

Most conservatives are conservatives because they think they are morally correct.

— George Lakoff

You can't understand Twenty-first-Century Politics with an Eighteenth-Century Brain.

— George Lakoff

“If you believe in the eighteenth century view of the mind, you will look and act wimpy. You will think that all you need…

— George Lakoff