Disorientating Quote by Erik Pevernagie
““Let’s not trust those who write in small letters, using cabalistic figures or enigmatic codes, as it frequently comes down to a manipulative strategy, orchestrated by disorientating marketers or cryptic felons, who, for that reason, often deserve to be sued for failing to provide assistance to persons in danger. (“The devil is in the small letters”)””
About This Quote
Source Book: Unknown, possibly essay collection, 2020
Beware of hidden messages in tiny text that may be used by deceptive marketers or criminals to exploit vulnerable people.
In simple terms: Small print can hide manipulation.
Scrutinize fine print before trusting.
Themes
Mood
Type
When to use this quote
- online shopping
- contract signing
- financial agreements
- advertising
- public warnings
Key Concepts
Questions to Reflect On
- How do you verify the intent behind fine print?
- What safeguards can protect consumers from hidden manipulations?
Even if small, some fine print is legally required and not malicious.