Complicated Quote by Ella Woodward
“My problem with the word 'clean' is that it has become too complicated. It has become too loaded. When I first read the term, it meant natural, unprocessed. Now it doesn't mean that at all. It means diet. It means fad.”
About This Quote
Source Book: The Whole Foods Diet, Ella Woodward, 2018
She critiques the word “clean” for losing its original meaning of natural, becoming a fad term for diets.
In simple terms: ‘Clean’ now means diet fad, not natural.
Use precise language for food concepts.
Themes
Mood
Type
When to use this quote
- diet trends
- food labeling
- health marketing
Key Concepts
Questions to Reflect On
- How does language affect health choices?
- Can “clean” be reclaimed?
Term may still be useful in some contexts.