Because Quote by Elizabeth Hurley
“What I really, really want to do is pre-packaged meals. Fabulous versions that are delicious, healthy, not too expensive and very low in fat. So, that's my big dream, because there's a massive hole in the market for that.”
About This Quote
Source Interview: Business Magazine, 2023
She envisions creating affordable, tasty, healthy low‑fat ready meals to fill a market gap.
In simple terms: Create low‑fat, tasty, affordable ready meals.
Key Takeaway
Identify and serve an unmet food market.
Themes
entrepreneurship
food industry
innovation
health
market gaps
Mood
optimistic
determined
ambitious
Type
visionary
business
marketing
When to use this quote
- launching a new food line
- securing investors
- testing recipes
- marketing to health‑conscious consumers
Key Concepts
product development
consumer demand
pricing strategy
brand positioning
Questions to Reflect On
- What barriers exist to convincing consumers of health and taste?
- How can you differentiate from existing meal kits?
A Different Perspective
High competition and consumer skepticism about taste and health claims.
![“[On her seven-month-old son:] When people see me carrying him in the street they think I'm being attacked by a short, bald man. But it's just me with my little fat child.” quote by Elizabeth Hurley](https://sms4smile.com/quotes/img-quotes/243/elizabeth-hurley-9936_attacked_on-her-seven-month-old-son-when-people-s_99146.jpg)
