Agriculture Quote by Edward Bernays
“The minority has discovered a powerful help in influencing majorities. It has been found possible so to mold the mind of the masses that they will throw their newly gained strength in the desired direction. In the present structure of society, this practice is inevitable. Whatever of social importance is done today, whether in politics, finance, manufacture, agriculture, charity, education, or other fields, must be done with the help of propaganda. Propaganda is the executive arm of the invisible government.”
About This Quote
Source Book: Propaganda, 1928
Propaganda shapes mass opinion and directs collective strength toward desired outcomes, becoming an inevitable societal tool.
In simple terms: Propaganda directs public opinion.
Key Takeaway
Critically evaluate information sources.
Themes
media
influence
society
Mood
skeptical
informed
Type
political
educational
When to use this quote
- politics
- marketing
- education
- public policy
Key Concepts
propaganda theory
mass psychology
Questions to Reflect On
- How can you detect propaganda?
- What safeguards protect against manipulation?
A Different Perspective
Manipulation can erode trust and autonomy.
