Control Quote by Derren Brown
“I remember Doritos launched a new flavour and the question was whether I could use my skills - as they perceived them - to make people desire and want to try this new flavour. But I like to be in control of the things I do and feel proud of them.”
About This Quote
Source Interview: The Art of Influence, 2015
The speaker reflects on using personal skill to promote a new product while valuing autonomy and pride in their work.
In simple terms: Balancing persuasion with personal control.
Key Takeaway
Use influence responsibly and stay true to yourself.
Themes
influence
autonomy
pride
Mood
thoughtful
confident
Type
motivational
reflective
When to use this quote
- sales pitches
- product launches
- team leadership
Key Concepts
marketing
skill application
personal ethics
Questions to Reflect On
- How can you ensure ethical persuasion?
- What limits should you set on personal control?
A Different Perspective
Relying on influence can compromise authenticity.
