Film Quote by David Cronenberg
“You start selling the movie before you make it.”
About This Quote
Source Interview: Film director, 1990s
Marketing a film should begin before production, building anticipation and audience interest early on.
In simple terms: Sell the movie before making it.
Build hype early.
Themes
Mood
Type
When to use this quote
- film festivals
- press releases
Key Concepts
Questions to Reflect On
- How do you balance hype and reality?
- When is early marketing risky?
Early hype can mislead.