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Erase Quote by David Brooks

“The idea that when you correct a fact, you erase that fact from people's memories is the reverse of the truth. When you correct a fact, what you do is you further lodge that fact into people's minds, and they remember the error.” quote by David Brooks
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“The idea that when you correct a fact, you erase that fact from people's memories is the reverse of the truth. When you correct a fact, what you do is you further lodge that fact into people's minds, and they remember the error.”

David Brooks

About This Quote

Source Article: The New York Times, “The Memory Trap,” 2019

Correcting misinformation often reinforces the false memory, making it harder to erase the original error.

In simple terms: Correcting a fact can cement the mistake.

Key Takeaway

Use careful phrasing when correcting.

Themes

memory misinformation psychology

Mood

analytical cautious

Type

psychological educational

When to use this quote

  • education
  • media
  • personal conversations

Key Concepts

cognitive bias repetition effect learning theory

Questions to Reflect On

  • Why does correction backfire?
  • What strategies reduce reinforcement?
A Different Perspective

May not apply to all learning styles.

3.8 out of 5 (10 ratings)

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