Books Quote by Daniel Yergin
““A lesson in bringing about true changes of mind and heart comes from a Japanese functionary. By day, he crunched numbers that showed his country was approaching imminent energy crisis and helped to craft policy. By night, he weaved a novel in which a bureaucrat-hero helps see the country through to new energy sources. When the crisis came faster than he expected, he actually put the novel away because he did not want to make the burden of his countrymen worse. When the short-term crisis passed, he published his novel. It's phenomenal and well-timed success fueled the vision that inspired difficult change and maintained a sense of urgency.””
About This Quote
Source Book: Energy Futures, author unknown
A bureaucrat balanced analytical work on an energy crisis with creative storytelling, using the novel to inspire urgency and guide policy when the crisis hit.
In simple terms: Data and narrative together drive change.
Blend analysis with compelling stories.
Themes
Mood
Type
When to use this quote
- government planning
- public awareness campaigns
- strategic publishing
Key Concepts
Questions to Reflect On
- When should you share a story versus immediate data?
- How does narrative shape public perception of crises?
Relying on fiction may delay immediate action if not timed well.