Economist Quote by Daniel Gilbert
“Psychologists call this habituation, economists call it declining marginal utility, and the rest of us call it marriage.”
About This Quote
Source Interview, 2014
People experience diminishing satisfaction in repeated experiences, yet we often repeat them in relationships.
In simple terms: Repeated things become less rewarding, but we still do them.
Recognize diminishing returns.
Themes
Mood
Type
When to use this quote
- marriage counseling
- consumer behavior
- habit formation
Key Concepts
Questions to Reflect On
- Why do we stay in unsatisfying patterns?
- How can novelty be reintroduced?
Not all repeats are negative; some provide stability.