Cheap Enough Quotes by Roy H. Williams

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Roy H. Williams has 54 quotes on this site. A few more worth reading:

• The first step in exceeding your customer's expectations is to know those expectations.
• Lives, like money, are spent. What are you buying with yours?
• No trade will be made unless they want the thing more than they want their money.
• People don't trade money for things when they value their money more highly than they value the things.
• In a thousand words I can have the Lord's Prayer, the 23rd Psalm, the Hippocratic Oath, a sonnet by Shakespeare, the Preamble…
• In marketing you must choose between boredom, shouting and seduction. Which do you want?
• Opportunity never knocks. It hangs thick in the air all around you. You breathe it unthinking, and dissipate it with your sighs.
• Our actions are all that separate our daydreams from our goals.
• Take your inspiration from wherever you find it, no matter how ridiculous.
• Follow a trail of bold mistakes and at the end of them you will find a genius.
• Small thoughts fit easily into a closed mind, but big thoughts require an open one.
• One thing that hasn’t changed, though, is that we still have to hear the new ad 2 or 3 times before it begins…

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