Media Quote by Brian France

NASCAR racing provides more brand awareness and interest than any of the other major sports. The opportunities to build business-to-business relationships within the racing…

— David Fricke

In every decision that we've ever made that's important, the more input, the more people we've heard from, the better the result. And so…

— Brian France

I think people - especially folks who haven't seen a lot of NASCAR - they get this idea that we're just going around in…

— Michael Waltrip

Our challenge is this sport needs to be more diverse throughout its makeup of stakeholders, participants, and fans. We're doing a number of things…

— Brian France

It's something we're trying to change and NASCAR is as a whole trying to bring in a younger fan base, a different-looking fan base,…

— Bubba Wallace

'Drive for Diversity' puts people behind the wheel that would never have had the opportunity. Nascar sponsors individual teams who have a person of…

— Brian France

If NASCAR racing gets any more exciting, I may not be able to stand it.

— Roger Staubach

What I know is when the racing is tighter and there's more passing, there's just more excitement and more contact and more things that…

— Brian France

There are some people who watch NASCAR for the highly skilled driving - but most people watch it for the crashes.

— John Oliver

NASCAR is a bunch of farmers driving around in circles.

— Eddie Irvine

NASCAR racing is the highest form of American auto racing, and I've always wanted to be racing in the highest form. I want to…

— Kyle Larson

NASCAR fans are very knowledgeable and very passionate.

— Jimmie Johnson