Duty Quote by Bobby Kotick
“I would have 'Call of Duty' be an online subscription service tomorrow. I think our audiences are clamouring for it.”
About This Quote
Source Interview: Bloomberg Tech Talk, 2023
He wants to shift Call of Duty to a subscription model to meet audience demand.
In simple terms: Shift to subscription for demand.
Consider subscription model.
Themes
Mood
Type
When to use this quote
- game launch
- pricing decisions
- market research
Key Concepts
Questions to Reflect On
- Will subscription increase revenue long term?
- How to balance price and value?
Subscription may alienate players who prefer one‑time purchase.