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Asking Quote by Bill McKibben

“The flaw is the business plan - digging up and burning way more carbon than physics says we can deal with. So, I suppose it's some kind of mid-point between writing them nice letters asking them to stop and figuring out a way to take down the entire system- which I don't have any idea how to do.” quote by Bill McKibben
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“The flaw is the business plan - digging up and burning way more carbon than physics says we can deal with. So, I suppose it's some kind of mid-point between writing them nice letters asking them to stop and figuring out a way to take down the entire system- which I don't have any idea how to do.”

Bill McKibben

About This Quote

Source Book: The End of Nature, 1989

Business models that increase emissions exceed planetary limits, creating a climate crisis that current science cannot solve.

In simple terms: Profit-driven growth harms the climate.

Key Takeaway

Prioritize sustainable practices over profit.

Themes

environment economics climate change ethics

Mood

urgent concerned

Type

activist analytical

When to use this quote

  • corporate strategy
  • policy making
  • investment decisions
  • public advocacy

Key Concepts

carbon budget systemic risk

Questions to Reflect On

  • What policies could align profit with climate health?
  • How can individuals influence corporate carbon footprints?
A Different Perspective

Economic incentives often outweigh environmental concerns.

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