Bottom Quote by Ben Cohen
“We decided to redefine the bottom line at Ben & Jerry's”
About This Quote
Source Company Statement: Ben & Jerry's Annual Report, 2021
The company redefines success beyond profit, emphasizing social impact and values.
In simple terms: Success includes social responsibility, not just profit.
Key Takeaway
Align business goals with social values.
Themes
business
ethics
social impact
branding
Mood
optimistic
thoughtful
Type
business
inspirational
When to use this quote
- marketing
- product development
- community outreach
- employee engagement
Key Concepts
corporate responsibility
triple bottom line
purpose-driven
Questions to Reflect On
- How can companies balance profit and purpose?
- What metrics best capture social impact?
A Different Perspective
The quote may overlook financial sustainability challenges.
