Ido Leffler

“For me, for a business to be good, it needed to do two things: improve people’s lives in an immediate way—be a…

— Ido Leffler

“Our goal was always to apply our very modern sensibilities to a somewhat old-fashioned industry and develop a new business model that…

— Ido Leffler

“You’re not going out there to make a sale; you’re going out there to make a friend.”

— Ido Leffler

“You need to be able to let go of a dream that didn’t work and commit yourself to a new dream that…

— Ido Leffler

“Know what you’re good at and what you have a passion for. Don’t try to force yourself to do something for a…

— Ido Leffler

“Being the smartest person in the room is less important than getting the basics right and being truly passionate about your business.”

— Ido Leffler

“Lance: Ido and I think that being an entrepreneur is pretty much the best thing you can do with your life, but…

— Ido Leffler

“Today as a businessman I still believe that the most important gifts you can give someone—be it your kids or an employee—are…

— Ido Leffler

“Treat your buyer or client as a friend and look out for their interests, even when they seem to be at odds…

— Ido Leffler

“Do you want to be the person who owns the idea or the product and sets the terms by which it is…

— Ido Leffler