“You may have an iPhone, for example, but its microchips are made by Apple’s biggest competitor—the Korean electronics company Samsung.” — Euny Hong Business Copy Share Image
“K-dramas are soft power in action; they subtly and overtly promote Korean values, images, and tastes to their international audience.” — Euny Hong Copy Share Image
“There is another, bleaker reason why Korea has little reason to fear that other countries will try to emulate the K-pop export… — Euny Hong Constant criticism Copy Share Image
“Han reminds me of Carl Jung’s concept of racial memory—the idea that the collective experiences of a race are hereditary. Thus, the… — Euny Hong Memory Copy Share Image
“[Hooni Kim] is pleased at the global Hallyu phenomenon, but he doesn't think that food has a place in Hallyu. "For me… — Euny Hong Food Copy Share Image
“Kim Jong-il had real cultural ambitions. He was a known cinephile who fancied himself a rare blend of canny Hollywood producer and… — Euny Hong Art Copy Share Image
“My memorization skills were so well honed at Korean school that it's now become an involuntary and automatic reflex. I have almost… — Euny Hong Almost perfect Copy Share Image
“K-culture has the potential to be a powerful diplomatic tool. I'm convinced that the late Korean president Kim Daejung will be proven… — Euny Hong American movie Copy Share Image
“2002, three years ahead of schedule and just one year after Forbes called the idea “off the wall,” Samsung’s market capitalization exceeded… — Euny Hong Investing Copy Share Image
“Being Korean in America when I was a child was like being a smoker now. We were pariahs with filthy smelly habits… — Euny Hong Children Copy Share Image
“K-pop export model: the star-making process is so unpleasant that there are not many countries whose aspiring stars would put up with… — Euny Hong Constant criticism Copy Share Image
“July 1998, CEO Yun and nine other Samsung executives locked themselves up in a hotel and wrote their resignation letters. They made… — Euny Hong Business Copy Share Image
“Confucianism made its way into every aspect of life—even food. Food is based on the theory of the yin and yang, and… — Euny Hong Cosmic energy Copy Share Image
“In fact, the most common cause of death for Koreans under the age of forty is suicide;” — Euny Hong Death Copy Share Image
“Many people outside Korea subscribe to the belief that Korean food contains mystic healing properties. The SARS bird flu epidemic of 2003… — Euny Hong Faith Copy Share Image
“the Japanese nonetheless viewed kimchi as a sign of Korean peasant primitiveness. We were cabbage eaters, like the Irish. We delighted in… — Euny Hong Copy Share Image
“Korean dramas also have huge audiences in Latin America—perhaps because of their emotional similarity to telenovelas. In South America, Korean dramas have… — Euny Hong Latin america Copy Share Image
“Lee Kun-hee, the third son of Samsung founder Lee Byung-chull, took over as chairman of Samsung in 1987. In 1993, he held… — Euny Hong Copy Share Image
“The teachers never explained what this debt was all about, but we knew it was an embarrassment on the level of a… — Euny Hong Copy Share Image
“First-worlders have the luxury of not having to think about waste elimination very much. But for a third-worlder, poop is a big… — Euny Hong Copy Share Image
“I asked him about what it was like growing up as a Korean American in northern New Jersey in the 1970s and… — Euny Hong Asian american Copy Share Image
“Hallyu started with Samsung.” In other words, the popularity of Korean music and movies is hard to separate from the confidence that… — Euny Hong Music Copy Share Image
“On the one hand, Korea has become quite a welcoming place for foreigners; many westerners visiting Korea share glowing reports about Korean… — Euny Hong Hard time Copy Share Image
“Very few countries have ever attempted to sell their pop culture to the United States. Even Japan didn’t try.” Korea” — Euny Hong Pop culture Copy Share Image
“Say what you will about the quality of K-pop music, but Lee Moon-won, Korea’s most influential pop culture critic, made a shockingly… — Euny Hong Creativity Copy Share Image