Albert Lasker
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Albert Lasker was an entrepreneur, best known for Lasker Story.
Quick Facts About Albert Lasker
- Born
- May 1, 1880
- Died
- May 30, 1952
- Profession
- Entrepreneur
- Notable works
- Lasker Story
About Albert Lasker
Albert Davis Lasker was an American businessman who played a major role in shaping modern advertising. He was raised in Galveston, Texas, where his father was the president of several banks. Moving to Chicago, he became a partner in the advertising firm of Lord & Thomas and then its owner. He created and produced many successful ad campaigns. He made new use of radio, changing popular culture and appealing to consumers' psychology. A Republican, he designed new ways to advertise election campaigns, especially the Warren Harding campaign of 1920, and became a philanthropist.
Biography source: Wikipedia
