Answers Quote by Arlie Russell Hochschild
“And the Republican Party especially associates the market with the idea of progress, goodness, family, and points us toward the mall as an answer to all our personal dreams.”
About This Quote
Source Book: The Managed Heart, Arlie Russell Hochschild, 1983
The quote critiques how the Republican Party links market capitalism to moral values, suggesting consumerism is presented as the path to personal fulfillment.
In simple terms: Republicans tie market to moral ideals, promoting consumerism as personal fulfillment.
Question consumerist narratives that equate buying with happiness.
Themes
Mood
Type
When to use this quote
- Political campaigns
- advertising
- family budgeting
- career planning
- personal goal setting
Key Concepts
Questions to Reflect On
- How does consumerism shape your sense of success?
- Can moral values exist separate from market forces?
The view oversimplifies complex social issues by reducing them to market solutions.